Releases results of the first Fall 2021 radio survey

radiocount news fall 2021 recall illustration.

radioCount, Canada’s new provider of radio audience measurement, today released their Fall 2021 radio survey results. In field during September and October 2021, radioCount’s Fall 2021 study covers 22 markets across Canada:

Charlottetown, Fredericton, Saint John, Sydney, Belleville, Chatham, Cornwall, Guelph, North Bay, Owen Sound, Pembroke, Peterborough, Sarnia, Thunder Bay, Timmins, Wingham, Brandon, Lethbridge, Red Deer, Chilliwack, Kamloops and Prince George.

We are excited to release radioCount’s first set of results and proud to provide radio audience data for 22 markets across Canada.

This data release delivers on our promise to provide robust sample sizes across all markets and demographic groups, as well as a seamless transition from diary measurement. The exceptional level of interest in measurement by radio broadcasters in these markets clearly demonstrates their commitment to our industry.

said George Parkinson, President and CEO of radioCount