Frequently Asked Questions
Frequently Asked Questions (FAQ)
- What are the data release dates?
- Data is released on the fourth Thursday of each month at 12:00pm ET. For more details, please refer to the Releases page
- Where can I find a list of market/station changes?
- Please refer to our Station Guide on the Resources page
- How long does it take to complete a radioCount interview?
- Participating in a radioCount survey is quick and easy. Interviews take just a few minutes to complete.
- What are the measurement weeks for data releases?
- Measurement periods are detailed on the Releases page
- What markets does radioCount measure?
- Please refer to the Market List on the Resources page
- How frequently are the markets measured?
- Survey frequencies vary by market. For details, see the Market List on the Resources page
- What is Continuous Measurement?
- Continuous measurement is ongoing fulfillment of sample throughout the year.
- Are there any weeks that are excluded from measurement?
- Sample fulfillment takes place 52 weeks a year in continuously measured markets.
- Will monthly data be available with Continuous Measurement?
- Yes. Non-currency data will be released each month.
- How can I use radioCount data?
- radioCount delivers commonly used metrics for buying/selling radio and station performance.
- Can I use radioCount for programming analysis?
- Yes. radioCount captures tuning to the quarter hour level and supports multiple daypart options.
- Can I create rank and trend reports?
- Yes. You can create various market analysis reports including ranks and trends.
- Is Full Coverage data available?
- No full coverage (Total Canada) measurement is available.
- Is Qualitative data available?
- A limited number of qualitative questions are available.
- Do I need special software to access radioCount data?
- radioCount data will be available in commonly used applications. Contact your software supplier for availability.
- How do I subscribe to radioCount data?
- Contact us for more information.